Which of the following is a main objective of customer relationship management applications focusing on downstream
to track global spending on suppliers
to portray a positive corporate image
to encourage the bullwhip effect
to collaborate demand and production planning
to develop demand forecasts
Which of the following portrays the individualized service benefit of a customer relationship management (CRM) system?
providing integrated information which removes information handoffs, thereby speeding both sales and support processes
learning how each customer defines product and service quality so that customized product, pricing, and services can be designed or developed collaboratively
integrating all information for all points of contact with the customers so that all who interact with customers have the same view and understand current issues
enabling improved record keeping and efficient methods of capturing customer complaints that help to identify and solve problems faster
providing product information, sales status, support information, issue tracking, and so on
Structured decisions using information systems to increase efficiency are made by ________ level managers.
Customers can run their own applications, which are typically designed using tools provided by the service provider in a(n) ________ model.
infrastructure as a service
hardware as a service
software as a service
application as a service
platform as a service
A(n) ________ is a compilation of data from a database that is organized and produced in printed format.
The ________ Web, originally envisioned by Tim Berners-Lee, one of the founders of the Internet, is a set of design principles that will allow computers to be able to better index Web sites, topics, and subjects.
________ refers to the process of integrating external stakeholders into the innovation process.
________ licenses are activated as soon as the packaging of the software has been removed.
Which of the following statements is true about an IP address?
It is written as a number with a period at the end.
The format of an IP address is a 64-bit numeric address.
It can be used to navigate to particular Web addresses.
Each number separated by periods can have any number between 0 and 999.
It is written as eight numbers separated by periods.
Which of the following can be cited as an example of a supply chain management system?
product demand forecasting system
sales force automation
Which of the following is an implication for firms that have a threat of new entrants into their market?
decreased market share
increased demand for services
________ is the process of gathering and organizing information from users, managers, customers, business processes, and documents to understand how a proposed information system should function.
When we consider entities as tables, each row is a ________.
Which of the following conditions is essential for successful Enterprise 2.0 implementation?
Enterprise 2.0 should be independent of the organization’s workforce.
Enterprise 2.0 should be driven by a specific usage context.
Enterprise 2.0 should avoid involvement of senior management members of an organization.
Enterprise 2.0 should appeal to future end users of the application and not the organization’s members.
Enterprise 2.0 should be independent of the organization’s culture.
A fundamental component of the IS infrastructure is the ________, that is, the computers that run the applications and databases necessary for processing transactions or analyzing business data.